This classic book, first published in 1983 and updated in 1990, helps designers to recognize and identify typefaces seen and used on an everyday basis, and also provides assistance with the process of typeface selection. It highlights the essential characteristics of over 700 typeface specimens, all fully cross-referenced to a comprehensive index. Typefaces are grouped according to specific design features and the typefinding process is by visual inspection and elimination. 'Earmark' or letter feature tables offer an alternative but companion method of identifying text typefaces, illustrating the more distinctive and unusual identifying features of letters. Each category of typeface is prefaced with an introduction by Phil Baines examining its historical background. The book also contains an eight-page section of fifty brief biographies of leading type designers.
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Review:
...remains a good reference source and working tool for graphic designers and typographers today. -- new design
This new edition of the classic first published in 1983, revised by Phil Baines, has benefited from the updating. -- form 201
From the Author:
A small contribution.
I enjoyed working on this book immensely and hope that it makes a small contribution to the challenging art of typography. As in my three subsequent books my main role was as the 'concept man' and I relied on others to refine the basic idea -- Alistair Hampson, Bruce Brown, and Christopher Perfect. I would like to take this opportunity to thank them for their valuable and painstaking work.
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- PublisherSarema Press (Publishers) Ltd
- Publication date1990
- ISBN 10 1870758048
- ISBN 13 9781870758048
- BindingPaperback
- Edition number2
- Number of pages280
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Rating