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9783540744382: Elements of Multinational Strategy
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A work on international business that integrates the academic study of international trade and foreign direct investment with the strategic and operational decisions of exporters and multinational enterprises. It aims to merge managerial decision making in the internationally oriented firm with the conceptual tools of international economics.

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  • PublisherSpringer
  • Publication date2007
  • ISBN 10 354074438X
  • ISBN 13 9783540744382
  • BindingPaperback
  • Number of pages220
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