Cowgirl Power: How to Kick Ass in Business and Life - Hardcover

"Cowgirls are the ones who don't back down from anything or anyone. The ones who work harder and keep playing until they get it right. Gay Gaddis calls this 'Cowgirl Power.' Her stories give women a clear path to find their own personal power."--Billie Jean King

"Gay expects to win and she does. She prepares to win and when "winning" seems "natural," it becomes natural. Gay creates an attitude that others want to share. You can do the same. Her "Kicking Ass" is so inviting you want to be part of it."--Red McCombs, Owner, McCombs Enterprises, co-founder of Clear Channel Communications

"Gay's warmth, cowgirl tenacity, and business savvy are all wrapped up in an easy to read, funny, honest book. Her desire to help women is evident in every chapter. This is a must-read for aspiring and current business leaders both male and female. Her message is clear, women must support and nurture each other."--Doreen Lorenzo, former executive at Frog

"I galloped through Gay's compelling book, COWGIRL POWER, in which she shares her strategies and relatable stories about overcoming obstacles, fears and building personal power. I highly recommend this superb read for anyone seeking career and personal growth."--Joyce Russell, President, Adecco Staffing US

"Gay Gaddis epitomizes the ideal of a successful, modern Cowgirl. Her personal stories and insights are both funny and poignant. There is no singularly successful leadership profile, but Gay Gaddis' COWGIRL POWER offers a compelling, entertaining, and poignant role model for modern female business leaders."--Lynn Utter, Chief Executive Officer and board member for First Source

"Power is there for the taking, Gay Gaddis explains, and through this book she helps readers find and summon their own. Gay is a living embodiment of the cowgirls she so admires and their "braveness, authenticity and grit." Read Cowgirl Power and learn how this pioneering Texan built her own successful business and life - and come away ready to take on the world!"--Karen Hughes, Author, Former Press Secretary President George Bush, Global Vice Chair

"As the father of an amazing daughter, who is an aspiring author and entrepreneur herself, I can confidently confirm that Gay's book is an invaluable and much needed resource. The future of business is increasingly female (thankfully) and Gay is a very motivating force for what's possible."--Brett Hurt, founder of Bazaarvoice, Coremetrics, data.world, and Hurt Family Investments

"Gay takes an unapologetic approach to dispensing valuable lessons that results in both a delightful and insightful read. My favorite quote: Be aware of people who are intimidated by people smarter than themselves. I couldn't have said it better."--Hala Moddelmog, President & CEO, Metro Atlanta Chamber, former CEO Arby's Restaurant Group

"A fresh and fun approach from a long term entrepreneur in how to be fearless in the face of adversity and opportunity alike. I so love the analogy of actual Cowgirls in the Wild West as trail guides! Chocked full of insights and important life lessons for women of all ages today."--Jan Ryan, CEO, 3Hills Ventures

"Equal parts memoir, history lesson and kick in the pants, Gay's book is a road map to help readers learn to embrace their gifts, bolster their confidence, and build the life they desire. I'm excited for my teenage daughter to read this and learn from it as she approaches adulthood and embarks on her life and career."--Justin Yancy, President, Texas Business Leadership Council

In COWGIRL POWER, advertising CEO and cowgirl Gay Gaddis shares insights and examples for women to lead like fearless, risk-taking cowgirls: enhance and exude confidence, developing personal power on all fronts.