The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social - Hardcover

PRAISE FOR THE NOW REVOLUTION

"The revolution is inside, not just out. This book makes itperfectly clear thatsocial media is not a substitute for TV or PR.Instead, it demands that youchange who you are and what you do, nothow you talk about it."--Seth Godin, author of Linchpin

"Jay and Amber have penned a book that truly isn't a socialmedia book. In other words, this isn't the book you pick up whenyou want to create a blog or Twitter feed orFacebook group; rather, this is the book to read when you need to understand howour newlysocial and connected world has disrupted business as usual."--Ann Handley, Chief Content Officer, MarketingProfs

"The real-time revolution is happening all around you whetheryou choose to join or not. My advice, devour this guide to therevolution and get in the game--NOW!"--John Jantsch, author, Duct Tape Marketing and The Referral Engine

"Action. I no longer read a business book like this seekingthoughts and ideas. I readthem to get actionable bits I can employimmediately. 'Now' is staring all businesses in the face. Itdoesn't matter whether you want to join the conversation. They'realready shouting for you (or at you). Get this book and heed Baerand Naslund's advice. Now."--Chris Brogan, President, HumanBusiness Works and bestselling author of Trust Agents

"This book should be read by every person who thinks socialmedia ismerely a new tactic for generating clicks and sales. Baerand Naslund make thecase that changes in our world don't justsuggest ways our communication or marketingstrategies must bealtered but instead require transformation of the enterprise.Thisisn't just an inspirational book but a practical one."--AugieRay, Senior Analyst, Forrester Research, Inc.

"Jay and Amber have gone from two of the best bloggers in thebusiness, to coauthors of one of the best books for business. Thequestion isn't 'if'you should read this, but 'when.' And the answeris in the title."--Scott Stratten, bestselling authorofUnMarketing: Stop Marketing. Start Engaging