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How to Grow When Markets Don't: Discovering the New Drivers of Growth - Softcover

 
9780446692700: How to Grow When Markets Don't: Discovering the New Drivers of Growth
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In a world of product saturation and market crashes, can companies achieve double-digit growth? Absolutely! Old-line companies are creating new profits through 'demand innovation'. They're thinking beyond their products, exploring the opportunities that surround them and discovering exciting new possibilities for growth. Packed with case studies on how to mine your company's hidden assets that can improve the bottom line immediately, this book gives managers the tools they need to keep their company vital in challenging economic times.

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Inspiring...a thought-provoking prescription to revive the top-line (BUSINESS Week)

If one's business is stagnant, the author's bold vision may offer a viable path away from the tar pits of extinction (Miami HERALD)
Book Description:
An eye-opening look at the business dilemma of trying to maintain solid growth - with pragmatic solutions on how to accomplish that goal.

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  • PublisherBusiness Plus
  • Publication date2004
  • ISBN 10 0446692700
  • ISBN 13 9780446692700
  • BindingPaperback
  • Number of pages354
  • Rating

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9780446531771: How to Grow When Markets Don't

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