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Ted Turner revolutionized television. Foreseeing cable's potential in its infancy, he parlayed a tiny UHF station in Atlanta into a national superstation, invented CNN, and transformed sports teams and the MGM film library into lucrative programming. Ken Auletta, the most respected media journalist in America, enjoyed unparalleled access to the outspoken and defiant Turner in writing this book (named one of BusinessWeek's Top Ten Books of 2004), capturing the visionary businessman as he built-and lost-his improbable empire.
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Review:
A nuanced and engaging portrait of an immensely complicated man. . . . The book hits its highest notes in depicting how a mercurial cable mogul revolutionized the news industry--and then watched as the manic boom-and-bust cycle of the 1990s swallowed up and regurgitated his prize innovation. . . . Readers may find more detailed analyses of the merger of AOL and Time Warner, but they will find none more entertaining, straightforward, or comprehensible.
Synopsis:
Ted Turner revolutionised television. Foreseeing cable's potential in its infancy, he transformed a tiny UHF station in Atlanta into a national superstation, invented CNN and turned sports teams and the MGM film library into lucrative programming. Ken Auletta, a very successful media journalist, enjoyed unparalleled access to the outspoken and defiant Turner in writing this "entertaining book" (The Sunday Telegraph), capturing the visionary businessman as he built - and lost - his improbable empire.
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- PublisherW. W. Norton & Company
- Publication date2005
- ISBN 10 0393327493
- ISBN 13 9780393327496
- BindingPaperback
- Number of pages160
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Book Description Paperback. Condition: new. Paperback. America's top media journalist on the rise and fall of the industry's most colorful titan. Ted Turner, the "mouth from the South," revolutionized television. Grasping cable's potential in its infancy, Turner parlayed a tiny UHF station in Atlanta into a national cable superstation; invented the world's first 24-hour cable news channel, CNN; and transformed the MGM film library into lucrative cable networks. Although Turner sold his company to Time Warner and was eventually ousted, his influence is still pervasive in the business world through his philanthropy. Ken Auletta, whose New Yorker profile of Turner won a National Magazine Award for Best Profile in 2001, has written the first book-length retrospective on the volatile Turner and his roller-coaster career, and received the active cooperation of Turner himself, including fifteen hours of taped interviews. Media Man is a captivating view of a daring entrepreneur, a pioneering company, and the industry they helped create. 6 photographs. About the series: W. W. Norton and Atlas Books announce the launch of a dynamic new series: ENTERPRISE pairs distinguished writers with stories of the economic forces that have shaped the modern worldthe institutions, the entrepreneurs, the ideas. Enterprise introduces a new genrethe business book as literature. "Auletta puts the most human of faces on Turner yet . . . [as] a tycoon who has lost his power." BusinessWeek This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780393327496
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