Review:
"This book provides a detailed picture of today's China as it actually is, based on fact and experience. It shows why going into the Chinese market is not only important, but a success-oriented move, and it explains why one should not wait for political or humanitarian changes, which may not occur in the way the West is expecting. It is a handbook for investors, managers, entrepreneurs, consultants, and specialists."-Abstracts of Public Administration, Development and Environment.
"This handbook provides a thorough overview of conducting business in China and will be a valuable resource for managers, investors, and consultants as well as academics and advanced students. Highly recommended. Upper-division undergraduate through professional collections."-Choice
?The book's ability to combine both "hard" and "soft" information in mutual support means that the business practicioner is well equipped with the Chinese roadmap to success.?-Journal of Asian Business
?This handbook provides a thorough overview of conducting business in China and will be a valuable resource for managers, investors, and consultants as well as academics and advanced students. Highly recommended. Upper-division undergraduate through professional collections.?-Choice
?This book provides a detailed picture of today's China as it actually is, based on fact and experience. It shows why going into the Chinese market is not only important, but a success-oriented move, and it explains why one should not wait for political or humanitarian changes, which may not occur in the way the West is expecting. It is a handbook for investors, managers, entrepreneurs, consultants, and specialists.?-Abstracts of Public Administration, Development and Environment.
"The book's ability to combine both "hard" and "soft" information in mutual support means that the business practicioner is well equipped with the Chinese roadmap to success."-Journal of Asian Business
About the Author:
BIRGIT ZINZIUS is a leading international consultant on business and management in Asia, especially China, where she lived and teached for several years. She is the founder and Managing Director of the Seminar for Intercultural Communication and International Management, and has published various books about China, its business and culture.
"About this title" may belong to another edition of this title.